The: Daniel ⚡️ on Nostr: One of my favorite stories about logo design was when I heard a talk by the designer ...
One of my favorite stories about logo design was when I heard a talk by the designer of the new Animal Planet logo.
The client insisted on two things: First, don’t give us an elephant. Second, it can’t be blue. As you can probably guess, the final logo is the one on the right.
Logo design is not about giving the client what they ask for, it’s doing what’s right for the brand, so that it tells the story for you.
The client insisted on two things: First, don’t give us an elephant. Second, it can’t be blue. As you can probably guess, the final logo is the one on the right.
Logo design is not about giving the client what they ask for, it’s doing what’s right for the brand, so that it tells the story for you.