Bullet points of Caitlin Clark Effect: WNBA Season Sets Record Viewership Numbers
Bullet points of Caitlin Clark Effect: WNBA Season Sets Record Viewership Numbers
- The WNBA set a record for viewership this season, with over 1.2 million viewers per game on ESPN.
- Caitlin Clark's debut on ESPN averaged over 2 million viewers, the highest for any WNBA game in decades.
- The WNBA has seen a 170% increase in viewership on ESPN compared to last year.
- Ion, a new network airing WNBA games, saw a 133% increase in viewership and had the largest percentage of female viewers.
- The WNBA will add a new expansion team in Portland, Oregon, due to the popularity of Caitlin Clark and other rookies.
- The WNBA set a record for viewership this season, with over 1.2 million viewers per game on ESPN.
- Caitlin Clark's debut on ESPN averaged over 2 million viewers, the highest for any WNBA game in decades.
- The WNBA has seen a 170% increase in viewership on ESPN compared to last year.
- Ion, a new network airing WNBA games, saw a 133% increase in viewership and had the largest percentage of female viewers.
- The WNBA will add a new expansion team in Portland, Oregon, due to the popularity of Caitlin Clark and other rookies.