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"Temu, owned by PDD Holdings, has been successful in the US market, attracting American consumers with cheap goods and aggressive advertising. However, it faces increased scrutiny from US officials and risks posed by tariffs, which could push up prices and reduce its competitiveness. The company's de minimis exemption, which allows shipments valued under $800 certain import duty exemptions, is under threat, and a ban could reduce China's annual export growth by 1.3% and drag GDP growth down by 0.2%."
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