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Yukito Nakamura
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2025-02-01 00:29:57

Yukito Nakamura on Nostr: Social media(Videos) doesn't use only LIKE as a factor on whether the content gets ...

Social media(Videos) doesn't use only LIKE as a factor on whether the content gets more push.
It's likes+watch time. If your grandma spend hours watching the same type of content and at least watched each video in its entirety, then more of that content and from that author will be recommended. Also, Social Media use those parameters to gauge whether to spread that content around or not. The more watchtime, the more the content gets out.
If several people watch less than 50% of a video, video-based social media understand that the specific video is not interesting, thus cutting its reach.
The thing is, some social media like X have specific people they mark for deboosting(cutting reach), not caring on whether people like the content or not. This deboost is normal in most centralized social media, and even in some decentralized like Bluesky and Mastodon.
Bluesky has been known for having specific advisors to tell whether the moderation should deboost someone.
I am visiting my family and the new thing is that the TV has been off for weeks now. My mother (72y) is not very tech savvy. She went from watching TV 8+ hours a day when I was a kid, loving the local news, soap opera and other shows to ZERO.

Phones and tables replaced it all. She has access to the same content on the TV, but it is not the same. She prefers the tablet at all times.

All the local content is vertical. The "local news" is vertical only. The weather shows are vertical. Friends are sending vertical pictures and videos. Nothing fits on the TV.

Everything is on Shorts format. Mostly Instagram with LOTs of audio message reshares on WhatsApp.

She doesn't like the concept of "follows". She just want to watch interesting things. The author is absolutely irrelevant.

And she knows really well that when she Likes something the algo is going to give her more of that. So, to her, a like is a signal to the algo and not to the author.
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