BTC on Nostr: 😀 Seventeen years ago: A $3,000 loan to save a dying yogurt plant. Today: A ...
😀 Seventeen years ago: A $3,000 loan to save a dying yogurt plant.
Today: A #yogurt empire worth over $10 billion.
A Turkish immigrant.
No fancy business degree.
No experience running a factory.
He bought a worn-down plant on the brink of closure.
#HamdiUlukaya started small.
With five employees from the original crew,
They turned off the lights to save money
And painted the walls to make it feel like home.
He spent months perfecting a recipe for real Greek yogurt.
In 2007, Chobani hit the shelves.
He put his personal phone number on every container
So customers could reach him directly.
To Ulukaya, people came first,
Not profit.
He called himself the “anti-CEO.”
He refused the traditional CEO playbook.
Instead of aiming for the boardroom, he focused on the breakroom.
He hired refugees
And created thousands of jobs.
He took risks that would have scared most CEOs away.
Chobani thrived,
And Ulukaya stayed true to his roots.
The road wasn’t easy.
Impossible deadlines,
Cash shortages,
Endless hurdles.
He risked everything, over and over,
But he won.
Today, Chobani is more than just yogurt.
With over $2 billion in yearly revenue
And more than 2,000 employees,
It’s proof that a business built with heart can do good.
#Nostr #Bitcoin 🫶🧡💜 share the #success with your friends 🔂
Today: A #yogurt empire worth over $10 billion.
A Turkish immigrant.
No fancy business degree.
No experience running a factory.
He bought a worn-down plant on the brink of closure.
#HamdiUlukaya started small.
With five employees from the original crew,
They turned off the lights to save money
And painted the walls to make it feel like home.
He spent months perfecting a recipe for real Greek yogurt.
In 2007, Chobani hit the shelves.
He put his personal phone number on every container
So customers could reach him directly.
To Ulukaya, people came first,
Not profit.
He called himself the “anti-CEO.”
He refused the traditional CEO playbook.
Instead of aiming for the boardroom, he focused on the breakroom.
He hired refugees
And created thousands of jobs.
He took risks that would have scared most CEOs away.
Chobani thrived,
And Ulukaya stayed true to his roots.
The road wasn’t easy.
Impossible deadlines,
Cash shortages,
Endless hurdles.
He risked everything, over and over,
But he won.
Today, Chobani is more than just yogurt.
With over $2 billion in yearly revenue
And more than 2,000 employees,
It’s proof that a business built with heart can do good.
#Nostr #Bitcoin 🫶🧡💜 share the #success with your friends 🔂