auggie on Nostr: Pomp has some good points worth taking note of. Elon Musk's recent decisions around ...
Pomp has some good points worth taking note of.
Elon Musk's recent decisions around Twitter may appear confusing, but we are watching an impressive company turnaround in real time:
- Cut costs by reducing headcount 50%+
- Increased content quality on "For You" tab
- Expanded creator features like 2 hour video
- Empowered users to make $$ with subscriptions
- Inserted ad inventory in reply section of tweets
- Suggests more tweets from user at end of thread
- Increasing user count by forcing account creation
- Gains new way to resurrect users via new accounts
- Diversifies revenue with Twitter Blue features
- Drives news cycle with each product update
- Engagement explodes as people complain each time
Critics love to hate on Elon, but the product decisions are masterful.
They follow a similar playbook to what we did at Facebook years ago, which was widely considered the best growth team in corporate history.
It has become cool to doubt Twitter's future. The product velocity and growth tactics suggest history books may tell a different story though.
Elon Musk's recent decisions around Twitter may appear confusing, but we are watching an impressive company turnaround in real time:
- Cut costs by reducing headcount 50%+
- Increased content quality on "For You" tab
- Expanded creator features like 2 hour video
- Empowered users to make $$ with subscriptions
- Inserted ad inventory in reply section of tweets
- Suggests more tweets from user at end of thread
- Increasing user count by forcing account creation
- Gains new way to resurrect users via new accounts
- Diversifies revenue with Twitter Blue features
- Drives news cycle with each product update
- Engagement explodes as people complain each time
Critics love to hate on Elon, but the product decisions are masterful.
They follow a similar playbook to what we did at Facebook years ago, which was widely considered the best growth team in corporate history.
It has become cool to doubt Twitter's future. The product velocity and growth tactics suggest history books may tell a different story though.