am!r on Nostr: this is something I think about a lot recently. Perhaps the cost per impression is so ...

this is something I think about a lot recently. Perhaps the cost per impression is so low that overweights optimising for the level of accuracy we desire.

Additionally, some of those ads I assume are not designed for conversion but brand awareness. Thinking that we both know about that big online shopping website now even though we don’t care about it otherwise.