Dave Winer ☕️ on Nostr: Will Taylor Swift help the Harris candidacy? Yes. It's about marketing, and marketing ...

Will Taylor Swift help the Harris candidacy?

Yes.

It's about marketing, and marketing is about impressions.

People want to feel they know the president.

They won't vote for Harris because of Taylor Swift.

But it's an impression.

Every beat of the drum contributes to the feeling that you know Harris.

That's how marketing works.

You don't buy a product because of one ad.

It takes a lot to make a brand feel familiar.