IMAX embraces AI to expand original content reach
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With global content consumption rising and demand for non-English content surpassing that for English movies and shows, IMAX is leveraging AI to scale localization on its original content. The entertainment and media industry grew 5% to $2.8 trillion in 2023, according to a report by PwC. The industry is expected to continue its expansion, though […] © 2024 TechCrunch. All rights reserved. For personal use only.
https://techcrunch.com/2024/11/25/imax-embraces-ai-to-expand-original-content-reach/
With global content consumption rising and demand for non-English content surpassing that for English movies and shows, IMAX is leveraging AI to scale localization on its original content. The entertainment and media industry grew 5% to $2.8 trillion in 2023, according to a report by PwC. The industry is expected to continue its expansion, though […] © 2024 TechCrunch. All rights reserved. For personal use only.
https://techcrunch.com/2024/11/25/imax-embraces-ai-to-expand-original-content-reach/